Follow your Dreams…

Fresh expresses the desire and drive to be successful for the young (and the young at heart). The dream of reaching for the stars, coupled with hard work, propels our fashion designer to achieve his goals. What are you thirsty for?

This film was one of six finalists in the 2014 SPIRTE Films competition (now called the Coca-Cola Refreshing Films). SPRITE challenged students from the top film schools across the nation to develop a 50-second film showing the positive values and lifestyle of today’s urban young people.

As an Army retiree, Fresh was created while I was a Digital Filmmaking student at the Art Institute of Charlotte.

I thank Coca-Cola, Sprite and the cast and crew for this tremendous opportunity to showcase the talents of so many!

John Kofonow

Fresh Writer and Director

Director of Photography, Erik Murphy and assistant, Ryan Johnson.

SPRITE Films directors and producers with actor Michael B. Jordan at CinemaCon, las Vega, NV.

Fresh film cast, Devin M. Walker, Einab Weingarten and Jeremy Degree.

The video and creative crew of Fresh.